Marketing professional. Western rider. Your creative partner.
Hi, I'm Geesje.
WHY EQUESTRIAN?
I speak horse.
I’ve been in the saddle for over 35 years, with a background in western sport. I’ve been ringside at major shows, walked the trade floors, and navigated the politics of breed associations. That experience doesn’t just make me a better designer: it makes me a better partner for your business.
When I design your brand, website or flyer or build your campaign, I know what matters to your audience. Because I am your audience.
I’ve spent more than 20 years working in B2B marketing and communications, leading brand strategy for companies across multiple industries. Along the way, I’ve built websites, developed full brand identities, managed campaigns, and created everything from trade fair materials to digital content strategies.
And for just as long (actually, longer) I’ve been part of the western horse world. I’ve been riding for over 35 years. I’ve competed, I’ve volunteered, I’ve been at ringside at shows across Europe. The people, the discipline, the community, it’s not something I discovered. It’s where I come from.
GvN Concepts is where those two worlds meet. I created it because I kept seeing equestrian businesses struggle with marketing that didn’t do them justic; outdated websites, inconsistent branding, flyers that didn’t match the quality of the horses on the page. I know I can do better. And I would love to do it for you.
I work independently, which means you get direct access to the person doing the work. No account managers, no outsourcing. Just honest collaboration and work I’m genuinely proud of.
Years in business
Years in the saddle
Profesional websites
Independent
Sector knowledge
I know your world
20+ years in marketing, 35+ years in the saddle. I don’t need a briefing on how the equestrian industry works, I live it daily.
One stop shop
Everything in one place
Website, branding, social, print, no juggling different agencies or freelancers. One contact, full overview, consistent result.
Direct contact
You work with me, not through me
No account managers, no handoffs. You get direct access to the person actually doing the work: from first conversation to final delivery.
MEET OUR PETSY FAMILY
Passionate About
ABOUT ME
